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Google adwords-search Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Campaign Setup and Optimization | - Match types and search intent - Campaign structure and settings - Keyword planning and targeting |
| Topic 2: Measurement and Performance Optimization | - Performance analysis - Conversion tracking |
| Topic 3: Ad Creation and Assets | - Ad assets and extensions - Responsive Search Ads |
| Topic 4: Bidding and Budget Management | - Budget optimization - Smart Bidding strategies |
| Topic 5: Google Search Ads Fundamentals | - Search advertising concepts - Google Ads auction and Ad Rank |
Google Search Advertising Advanced Exam Practice Test Sample Questions:
There are just two reasons why a managed account is ineligible for Manager Defined Spend in Google AdWords. One reason is because an account is billed directly. What is the other reason why a managed account cannot participate in Manager Defined Spend in Google AdWords?
- A. The account is on monthly invoicing
- B. The account is on direct debit
- C. The account is on credit card postpay
- D. The account is a prepay account
Correct Answer: D 🗳️
You are managing several Google AdWords ads for your company. You have configured a report that will show your clickthrough rate, geographical information, demographics, and costs for each of your Google AdWords ads. You have scheduled the report to run on a regular basis. What option can you choose, to be notified of the report when it's finished running?
- A. You'll automatically be notified with a green play button on the Reports page, when the report is done.
- B. The report will be emailed to your Google AdWords email address when it's complete
- C. You can choose the option "Whenever the report runs, send email to:", and then enter a valid email address.
- D. The report will appear automatically on the Reports page - as long as you don't close your browser.
Correct Answer: C 🗳️
Mike is examining his Google AdWords account and he notices the Ad Groups tab. What does the Ad Groups tab reveal?
- A. All ads created in Google AdWords
- B. All ad groups from a single campaign
- C. All ad groups from all campaigns
- D. All ads that are grouped by keywords
Correct Answer: C 🗳️
How often does Google calculate a quality score?
- A. Daily
- B. Hourly
- C. Once
- D. Every time a keyword matches a search query
Correct Answer: D 🗳️
What tool must you use to create a rich media ad format?
- A. Google Pack
- B. Google Tools
- C. Campaign builder
- D. Display Ad Builder
Correct Answer: D 🗳️

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