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Google Display Exam Practice Test Sample Questions:

1. Mary Jane wants to use the view-through conversion tracking feature in Google AdWords. How long must Mary Jane's ad run before she can use this feature accurately?

A) 60 days
B) 7 days
C) 24 hours
D) 30 days

2. Nancy would like to create a display ad for the Google Content Network, but she doesn't have
image-editing software. Which of the following is the recommended for Nancy to create a display ad for the Google Content Network?

A) Use a text ad.
B) Use the Display Ad Builder.
C) Use the Adobe Ad Builder.
D) Hire a designer to create the display ad.

3. Robert has created a display ad for his business that sells photography equipment online. He has created a large keyword list for his ad Google AdWords campaign - which is included in the Google Content Network. What is likely to happen with an expansive, large keyword list?

A) Robert's ad may show up on irrelevant sites that seem related to his business, but really ar en't.
B) Robert will generate more sales.
C) Robert's ad will budgeting will be adjusted to use the entire budget as soon as possible because the large amount of keywords will demand his ad more often.
D) Robert's ad may be paused by Google because there's an abundance of keywords.

4. Mark has created a new Google AdWords campaign and the ad has been running for three days. Over the three days Mark has generated some sales from the ad, but he is curious as to how his ad is really performing. How long does Google recommend before Google AdWords users begin reviewing campaign performance too thoroughly?

A) 5-6 days
B) 14-21 days
C) 10-15 days
D) 28-31 days

5. Howard is a Google AdWords consultant for the HKQ Company. He is reviewing the videos the HKQ Company has loaded to YouTube through YouTube Insights with Hal, his contact at the HKQ Company. Howard and Hal want to review the videos performance to create a strategy to refine the videos for better performance. YouTube Insight offers several different reporting features for a YouTube account. Which one of the following is NOT one of the reporting features that YouTube Insight offers for review?

A) Community
B) Discovery
C) Views
D) Referrers

Solutions: