Microsoft MB-220 : Microsoft Dynamics 365 Marketing Functional Consultant

Exam Code: MB-220

Exam Name: Microsoft Dynamics 365 Marketing Functional Consultant

Updated: Aug 05, 2026

Q & A: 250 Questions and Answers

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About Microsoft MB-220 Exam

What Are Skills Covered in Official Exam?

The Microsoft MB-220 validation tries to educate the test-taker about a wide range of topics. Concepts like marketing configuration application, creating & managing the marketing form, and customer journey are explained easily. Overall, there are eight domains included in this exam:

  • Dynamics 365 customer voice

    The learning of this objective covers the topics like creating surveys, preview the surveys, and the management of survey responses.

  • Marketing app configurations

    Skills essential for configuring portal integration, social media, data protection tools, portal integration, and templates can be gained effectively in this first exam domain.

  • Managing events and webinars

    Ways to create events and webinars, the event team creation, set up sessions, sending invitations, speaker management, handling social media posts, and management form creation is what this area tries to explain.

  • Customer journey control

    An in-service marketing consultant can hone his skills in customer journey management in such a scope. How to publish a customer journey, implement targets, and determine content types are covered by such a topic.

  • Marketing emails

    Creating a marketing email using a template, managing a subscription center, and adding mandatory fields are what a learner will gain as this segment ends.

  • Segments and lists and their management

    A fundamental understanding of managing segments and subscription center lists is covered in an extensive manner in this objective.

  • Marketing forms and pages

    Creating marketing forms and marketing pages is the focused learning on the third portion. Creating & adding content, adding forms, and many other functions related to the marketing forms and pages are the learning outcomes here.

  • Monitoring leads, contacts, and accounts

    This section is compact and explains the fundamental expertise required for creating and managing accounts, contacts, and leads with LinkedIn.

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What are the exam requirements?

The Microsoft MB-220 exam is designed for the functional consultants who possess marketing expertise. The intended candidates for this certification test must have the fundamental knowledge of industry terminology, standards, methodologies, common initiatives, and priorities. In addition, the applicants should have some expertise in marketing principles as well as the marketing application’s role in conjunction with the Dynamics 365 suite of applications, including integration with Microsoft 365 and Dynamics 365 apps.

Microsoft MB-220 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Manage leads, contacts, and accounts: After attaining leads, this section addresses building strong relations with clients through data related to lead generation, management of contacts, and organization of accounts.
Topic 2
  • Configure marketing applications: This section covers configuring marketing tools within Dynamics 365 setup and optimizing their functionality.
Topic 3
  • Manage segments and lists: This section is about organizing specific audiences to run efficient marketing campaigns.
Topic 4
  • Manage events and webinars: This section is about planning, supporting, and executing online or physical webinars to achieve marketing goals.
Topic 5
  • Configure Dynamics 365 Customer Voice: The section covers configuring the Dynamics 365 environment for Customer Voice that allows collecting their feedback and valuable insights.
Topic 6
  • Manage customer journeys: This section focuses on administering communication with customers to improve engagement and meaningful insights.

Reference: https://www.microsoft.com/en-us/learning/exam-mb-220.aspx

Specialists willing to explore the possibilities in the Microsoft Dynamics Marketing skill area can easily accomplish this goal with the Microsoft MB-220 exam. It provides an IT practitioner to hone the learned expertise and enjoy better career resistance and functionality.

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