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IBM M2020-615 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Competitive Positioning | - Comparison with market alternatives
|
| Topic 2: Sales Enablement and Use Cases | - Customer value messaging
|
| Topic 3: Performance Management Solutions | - IBM Planning Analytics (TM1)
|
| Topic 4: IBM Business Analytics Portfolio Overview | - IBM Analytics positioning and value proposition
|
IBM Business Analytics Performance Management Sales Mastery Test v2 Sample Questions:
A sales representative has just secured a meeting with a manager in the CFO's office. What tactic should they avoid for this initial meeting?
- A. Focus on the sale.
- B. Focus on the customer.
- C. Be credible.
- D. Be a strategic resource.
Correct Answer: A 🗳️
Which question will yield the best results when selling IBM's Business Analytics FPM solutions to the CFO of an organization?
- A. Are you looking to leverage your existing infrastructure and reduce your team's workload?
- B. Are you manually revising spreadsheets on a frequent basis?
- C. Do you believe your financial business model properly reflects your key business drivers?
- D. Are you able to review your forecasted financial early enough to make course corrections?
Correct Answer: D 🗳️
In addition to Incentive Compensation Management and Territory Management, which activities can be accomplished with IBM's Business Analytics SPM Solutions?
- A. Customer Relationship Management and Sales Forecasting
- B. A Channel Management and Quota Planning
- C. Customer Relationship Management and Channel Management
- D. Sales Forecasting and Quota Planning
Correct Answer: B 🗳️
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Which characteristic of IBM Cognos TM1 provides near-instantaneous responsiveness when working with complex models?
- A. Multi-dimensional database
- B. Simple modeling language
- C. In-memory analytics
- D. Built-in data integration
Correct Answer: C 🗳️
What is the initial objective when laying the groundwork for an opportunity to sell IBM's Business Analytics FPM solutions?
- A. Meeting only with the CFO
- B. Meeting with the CIO directly
- C. Getting into the office of finance
- D. Getting into the office of IT
Correct Answer: C 🗳️





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